News from ITema

FOR IMMEDIATE RELEASE

CONTACT:

John Slade
Chief Operating Officer
ITema, Inc.
860-442-5000 x7102
jslade@itema.com

ITema Launches RealtyMagic Version 1.2 with local MLS and Trulia Integration; Enhanced Website Product Provides Real Estate Agents with Improved Listing Display and Distribution Capabilities

NEW LONDON, CT, May 21, 2008 --ITema, Inc., a leading provider of dynamic Websites and associated on-line productivity tools for the small business owner, today announced the availability of release 1.2 of its cutting-edge realty Web site product, RealtyMagicTM. Version 1.2 extends the depth of website functionality to include MLS property search features and publishing capabilities through the leading national real estate search engine Trulia.com. This release will provide agents with a single-source listing and search capability for their clients while also adding national listing distribution through Trulia.

“Helping Realtors market their listings is what this new version of RealtyMagic is all about,” said Tim Houchin, VP of Business Development at ITema. “By striving to be a responsive partner to our customers’ needs, we are delivering a product that helps them seize a competitive advantage in today’s demanding marketplace and provide a higher level of service to their clients.”

ITema’s RealtyMagic delivers the benefits of professional-looking, highly-functional, self-edit Web sites to those realty organizations lacking internal IT resources. It now seamlessly integrates MLS property search functionality so agents can easily display local listing data directly on their site. In addition, RealtyMagic customers now have an option to automatically feed their new listings to Trulia.com, for vastly increased distribution. RealtyMagic Version 1.2 also provides improved CRM functionality that allows Realtors to capture visitor information, such as properties and addresses viewed and search criteria used, directly from their Web site and integrate it with their prospect database.

RealtyMagic, V1.2, is currently being offered to all Connecticut Realtors free for a 30-day period, with no obligation, no set-up fee and no contract. Agents and brokers can sign-up for RealtyMagic using a simple form at the RealtyMagic.com Web site, and can be fully operational in minutes with a complete solution, including robust e-mail, CRM, prospect-tracking and a professional Website.

About ITema
Headquartered in New London, CT, ITema, Inc., is a leading provider of low-cost, dynamic Web sites and associated productivity tools for the do-it-yourself business owner. Dedicated to meeting the needs of often-ignored small businesses looking to more fully exploit the power and potential of the Internet but without access to internal IT resources, ITema is a Software as a Service (SaaS) provider whose focus and mission is to level the competitive playing field by making small businesses look and perform like big ones through easily deployed and managed Web sites; CRM systems, professional Web hosting and browser-based, spam-filtered e-mail. All fully synchronized and integrated to work in perfect harmony. For additional information, see ITema.com.

About RealtyMagic
RealtyMagic is available in three levels to suit independent agents, small brokers or larger brokers with many agents. All RealtyMagic solutions provide a wide choice of professionally designed and fully customizable Web site templates that feature editing capabilities requiring no programming skills, spam- and virus-filtered e-mail with a unique business domain name, rock-solid, highly-secure site hosting, a professional lead-tracking system, and an intuitive management interface to simplify deployment, navigation and maintenance of the entire integrated system. Further, the lead tracking system is fully integrated within the solution to eliminate duplicate data entry between applications. Everything works together in minutes, and no IT staff or skills are required. See Realtymagic.com.

ITema and RealtyMagic are trademarks of ITema, Inc. Other company, brand and product names referenced herein may be trademarks or registered trademarks of their respective owners.

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